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Saturday, June 07, 2008

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Host Papa Web Hosting - $10 off for the month of March!

Mon, 03 Mar 2008 17:04:28 +0000
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How do i track the hits my website gets?

Fri, 25 May 2007 13:28:56 +0000
The first way to check hits is by server side scripts. These usually come provided by your host and are normally found on your control panel. These applications such as Awstats will produce reports every so often and show hits.
Another way is to use a hit counter script and place this on your website. This ...]

Do Paid Keyword Ads Jeopardize Organic Search Rankings?

Fri, 02 Mar 2007 17:15:00 -0400

I heard about this from Dan Kimball at ModernBill. Bill Slawski has two interesting posts on Search Engine Land and SEO by the Sea about a just-granted Microsoft patent ("Systems and Methods for Removing Duplicate Search Engine Results").



The patented technology aims to "efficiently locate desired information.... by] removing unnecessary multiple references to a common resource such as redundant URLs as another listed URL". Consequently, any given page of search results would contain a greater number of unique URLs than would otherwise occur without filtering. Bill says this implies the possibility of removing organic search results from pages that already contain paid listings.



Two Search Engine Land readers reported that they've already seen organic rankings drop as a result of buying keyword ads from Yahoo! and Google, respectively. While search engines are understandably eager to maximize keyword ad revenue, Bill says the ideal situation for advertisers is to have a paid result, an organic result AND a Google Onebox result all on the same page.



This reminds me of Business 2.0's "Perfect Online Ad" article, in which Usama Fayyad, the NASA rocket scientist turned Yahoo! researcher, says paid search alone is much, much less effective than multiple forms of exposure. (He was making the case for non-search ads, though, seeing as 95% of our online time is spent on non-search activities.)



In any case, I did a quick Google search for web hosting and found that there's no overlap at all between the paid ads and organic listings on the first page. Even more interestingly, GoDaddy has the #2 Adwords bid (which puts it at the top of page 1), but a #11 organic ranking (top of page 2). HostGator, on the other hand, has a lower bid that puts its ad on page 2 - but its organic ranking is #9 (bottom of page 1). Coincidence? Or filtering? What do you think?





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Mailtrust, a division of Rackspace, provides more than 100,000 small, medium, and geographically dispersed companies with business-class email hosting. The company manages and maintains the email service and hosting infrastructure, freeing up IT resources and eliminating the need for customers to purchase email-related hardware, software, and security services. The company’s mission critical email systems are housed in Rackspace’s carrier-grade data centers to help ensure uptime. Founded in 1999, and acquired by Rackspace in 2007, Mailtrust is headquartered in Blacksburg, Virginia and was recently named the 217th fastest growing, privately held company in America by Inc. Magazine.

Uptime Institute Says Power to Cost 300-2250% More Than Server Hardware; What Does This Mean?

Sun, 11 Mar 2007 22:31:00 -0400

I came across Uptime Institute founder Ken Brill's CIO Magazine article via 3tera VP Marketing Bert Armijo's blog.



Ken says while hardware prices are falling, total cost of data center ownership is headed through the roof. 5 years from now, the purchase price for a rack of servers will drop 27.5% from $138K today to just $103K. But while it only takes 15 kilowatts to power that rack right now, the energy requirement will rise to 22 - 170 kilowatts by 2012. It could cost as much as $2.3 million to power/cool $103K worth of gear throughout its 3-year lifespan.



(I'm not sure if this figure includes switches and routers and such. A recent Cisco/APC/Emerson study shows that servers/storage/cooling consume 76% of data center power, with 11% going to networking equipment, 3% lighting, and 10% power conversion losses. If Uptime's calculations didn't take the other 24% into account, Ken's $2.3M becomes over $3M!)



I've been thinking about Ken's stats and trying to understand what they mean. As a point of reference, I was looking at Dell's website, which advertises the 4U PowerEdge 6950 dual core, dual processor Opteron server for about $9K. Is Ken saying that:



(a) This particular machine will cost 27.5% less 5 years from now?



(b) 2012's late model machines will sell for 27.5% less than what's on the market today?



(c) The amount of server hardware that fills up 4U of space will be available for $6500 in 2012?



If we assume he means (c), and we accept Sun's claim that "server performance, power and space efficiencies are improving at up to 40% annually on average, and could double every 2 years", then 4U of space may be able to accommodate not one but 4 servers that each feature 4x more processing power and 4x greater energy efficiency.



In other words, $6,500 could buy you 16x more computing resources than that dual Opteron! If that's the case, you might even be able to afford $1M per rack per year in electricity. But only if you virtualize like crazy. No more leasing data center space per square foot or per rack. No more dedicated servers, either. The average customer won't need 4x more processing power in 5 years, which means you won't be able to justify turning on a whole entire server just for them.



You'd also have to replace hardware early and often. Sun recently announced a refresh service for swapping out your servers at least 3 times over 42 months. At first I thought that sounded wasteful, but if server power efficiency is improving at 40% per year, holding on to old gear might end up costing you more. Again, virtualization would be a must. You wouldn't want customer apps to become attached to machines that will be phased out before long.



Bert from 3tera says changes in data center economics will make it increasingly difficult for enterprise CIOs to justify operating their own facilities. But they won't outsource to traditional colo or dedicated server providers. Instead, he agrees with Cassatt CEO Bill Coleman that in the near-ish future, you'll be "paying for data center horsepower the same way you pay for electricity or gas". I think so too. How about you?



PS - On a somewhat related note, eWeek says Intel will release its "Clovertown" chips today. The quad core processors have a 50 watt thermal envelope, versus 80-120 watts on earlier models. That's a 38-60% drop.



PPS - Also, speaking of the Uptime Institute, check out this SearchDataCenter.com interview on how they've helped The Planet save $10K/month on electricity. The Planet, the article says, is looking to expand beyond Texas into the Midwest.





Wordpress Wednesdays: Related Posts

Wed, 04 Jun 2008 19:26:45 +0000
Chances are that most people who visit your blog have not been there since the beginning. Even if they have been dedicated readers for a long while, they may not be as familiar with some of the gems that are hiding in your archives. This phenomenon is particularly pronounced with visitors who are finding your ...]

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A Short hosting manchester Summary

Today's hosting manchester Article

Dialpoint Stock Soars after Two Key Hosting - Telecom Acquisitions

Mon, 04 Feb 2008 19:47:00 -0400

I noticed that Dialpoint Communications Corp (OTCBB: DLPC) completed two acquisitions in January;

The first: Acquisition of Hostigation (Timothy Flavin), an asset transaction where the owners accepted 333,334 shares of Dialpoint stock. This stock has already increased 5 to 20 times (depending how you interpret the agreements) since the deal was inked.

The second: Acquisition of Brian's Computer Center, the press release stated “…the Company will issue unregistered shares of its common stock equal in the amount of 107,843 shares. The certificates representing the shares of common stock will bear restrictive legends.”

Dialpoint has a market cap of $38.6 million.

Am I impressed? Peeling back the onion...

  • Dialpoint has 13.3 million shares outstanding - thats a lot.
  • The Hostingation deal has a value of $50,000 at closing...a tiny deal
  • The Brian’s Computer deal value looks like it was $170,000...another tiny deal.
  • The stock increased from $0.51 on 1-17-08 to $2.90 today...thats a big gain.
  • Dialpoint President Billy Radford ownes 11.25 million shares...Can you say $32.6 million?
  • Over the last two weeks an average of 3,000 shares/day were traded...why bother.

If this was a deal put before one of my clients I would highly suggest we conduct extensive due-diligence prior to accepting a deal like this.

In these deals there is NO cash. The sellers probably cannot be liquid for at least 12 months, and with the current float it would be extreamly hard to sell the shares.

If you are selling your business I would tell you only to take stock as a small percentage from firms that are similiar to Dialpoint. The stock should be the upside - not the whole banana.

Other than the press releases and a couple of SEC docs I could find out almost nothing about Dialpoint. I will however admit they have been very successful in getting thousands of these two press releases pasted all over the Internet.

========== MORE ABOUT TOM ==========

New Commerce Communications

E-Mail Tom Direct



September 2004

Mon, 15 Sep 2003 14:20:56 -0400
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Lunar Pages is the best host I've ever used. They excel in customer support. I
have had many questions about design issues and they helped me even though it
was not included. They have an outstanding community with 15,000 members -
Lunarforums - which is very informative if you've any questions or issue. The
questions get often answered in under 3 minutes. Their uptime is fantastic, I
noticed only 2 minutes downtime last year. When I signed up for Lunarpages, the
web space was 800 MB and bandwidth 20 GB. Now the web space is 3,000 MB and
bandwidth 400 GB (they upgraded my account free of charge). Seriously, they are
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Wednesday, June 04, 2008

A Short unbiased web hosting reviews Summary

Today's unbiased web hosting reviews Article

Ad Changes and File Server

Mon, 27 Nov 2006 20:22:56 +0000
Some minor updates on WebHostGear.com today. I changed our ad server, the previous version wasn’t always showing ads correctly in Internet Explorer browser. It would sometimes come up blank which was very strange. I also upgraded some scripts on the site.
Since I added the new image verification for comments I’ve only received 1 comment spam. ...]

Dedicated Server Hosting If Affordable Option Is Not Enough

Sat, 05 Apr 2008 03:38:08 +0000
Your website has started to grow beyond its hosting needs. You’ve had affordable web hosting, but now you need something more. You’ve looked into larger servers and more bandwidth and looked at your options carefully. After weighing your options, you have decided that a dedicated server is the best choice to meet the ...]

What is the difference between cheating and stealing on the streets and

cheating and stealing while conducting business online?

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Sun, 30 Dec 2007 01:44:18 -0600
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3xW Hosting & Design Blog

Sat, 16 Feb 2008 15:18:20 -0600
This is the blog for 3xw.us hosting and design website, it is all about getting the most out of the Internet with resources and software that are free for all.



Newark, Delaware - (The Hosting News) - June 3, 2008 - As the result of many months of internal and outside design and development efforts, web hosting firm, HostMySite.com, has redesigned its website, emphasizing managed dedicated servers and VPS hosting.

This was emailed to me by one of my blog readers. They didn’t say where it came from, but good advice nonetheless.

Enjoy!

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Lunar Pages is the best host I've ever used. They excel in customer support. I
have had many questions about design issues and they helped me even though it
was not included. They have an outstanding community with 15,000 members -
Lunarforums - which is very informative if you've any questions or issue. The
questions get often answered in under 3 minutes. Their uptime is fantastic, I
noticed only 2 minutes downtime last year. When I signed up for Lunarpages, the
web space was 800 MB and bandwidth 20 GB. Now the web space is 3,000 MB and
bandwidth 400 GB (they upgraded my account free of charge). Seriously, they are
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